MassMutual Commits $100 Million to Financial Literacy; Initiative to Launch in 10 U.S. Cities

by FinancialCorps, 30 October 2015


The global financial literacy community is buzzing over the announcement by MassMutual that it will commit $100 million to financial education, with funding to its affiliate Society of Grownups, which is a learning initiative focused on improving the financial literacy among individuals in their twenties and thirties.

Society of Grownups will use the funding not only to expand its digital presence, but also to buttress its physical presence in ten cities during the next three years, beginning with New York City and Philadelphia in 2016.

Formed in Boston approximately one year ago by Mass Mutual, Society of Grownups offers classes, events and one-on-one sessions with certified financial planner professionals for individuals and families to increase their capabilities in money management.

The move by MassMutual to provide very significant funding to financial education was widely acclaimed within the financial literacy space, and many proponents contend that other large financial services companies are likely to follow suit in the months and years ahead in designing and rolling out enhanced initiatives that empower individuals to make better informed financial decisions. This is just the latest in a series of very positive developments in the financial literacy industry this year, with solid momentum continuing for what will be a very strong 2016 as well.

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